



Become a Sell My Classic
approved partner.
Become a
Sell My Classic
approved partner.
Every dealer receives enquiries for cars that don’t quite fit their stock profile — whether it’s the wrong era, value, model, or simply a vehicle they choose not to retail.
Too often, those customers leave and look elsewhere to sell their car — meaning you potentially lose both the customer and the opportunity to supply their next vehicle.
The Sell My Classic Approved Partner Programme helps you retain those customer relationships by offering a trusted solution, while also creating an additional revenue opportunity for your business.
Start with a free valuation



Retain the customer relationship
- Keep customers engaged
- Provide a professional solution to sell their classic or performance car
- Manage timeframe of sale
- Improve the overall customer experience
- Build long-term trust and credibility
- Cater to all customers, regardless of their sale needs
- Create additional value from seller enquiries you already receive
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Earn credit from successful sales
- All enquiries are tracked back to your dealership
- Earn up to £1000 credit on every successful sale
- No stock risk or vehicle preparation costs
- No additional advertising or marketing spend required
- we handle the initial enquiry, review the vehicle, create the listing, market the vehicle and manage the sale through to completion.
- Additional revenue without any additional overheads
How it works
1. Receive seller enquiry
A customer contacts your dealership looking to sell their classic or performance car, whether that’s through a direct enquiry, part exchange discussion, showroom visit, social media message, or website lead.
In many cases, the vehicle may fall outside your normal stock profile, or current buying needs — but the customer is still actively looking for a trusted solution to help them sell their car.
2. Refer them to your partner page
We provide a dedicated approved partner page on our website to capture all seller enquiries directly linked to your dealership. We also provide promotional material to promote your approved partner page.
3. Sell My Classic handle the process from start to finish
Our team manages the entire process from start to finish – we handle the initial enquiry, review the vehicle, create the listing, market the vehicle and manage the sale through to completion.
4. You receive payment on all successful sales
All approved partners will receive detailed monthly reports outlining enquiry volumes, submitted vehicles, successful sales, and partner rewards generated through their dedicated partner page.
You will receive up to £1000 account credit on every successful sale to be redeemed against future purchases. (credit amount varies depending on sale value)
This provides full transparency and allows dealers to clearly track the value being created through the Approved Partner programme.

2500+
Cars sold
to date
267
Auctions completed
500+
Valuations
per week

Rated excellent on Trustpilot
Register your interest today!
It’s FREE to join and you could be earning as early as next Tuesday! Please complete the form below – A member of our team will review your application and contact you within 48 hours to discuss the next steps.
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Welcome to Sell My Classic
Specialist Auction for classic and performance cars
Rated 4.7 out of 5Â Â
300+ reviews
Start with a free valuation
✅ No tesT DRIVERS  ✅ No tyre kickers  ✅ No hassle
We return more than traditional auctions


*Calculation based on a hammer price of £16964. Buyer and seller fee based on average fees charged across 14 traditional auctions March 2020 – June 2020.
Selling your car






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